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Will AI mean better adverts or ‘creepy slop’?
MaryLou CostaTechnology Reporter Getty Images Advertisers are using AI to personalise online advertising Imagine one night, you’re scrolling through social media on your phone, and the ads start to look remarkably familiar. They’re decked out in your favourite colours, are featuring your favourite music and the wording sounds like phrases you regularly use. Welcome to…
How a prolonged Middle East conflict could reshape how we fly
It is worth mentioning that the future of the Gulf model has been questioned in the past, not least during the Covid pandemic, when some experts suggested carriers reliant on long-haul routes and transit traffic, using fleets of large aircraft, were not agile enough to respond to changing circumstances. In reality, the recovery was rapid,…
Netflix updates Warner Bros bid to all-cash offer
Netflix has updated its offer for Warner Bros Discovery’s streaming and film business and will pay completely in cash – as it looks to fend off rival Paramount Skydance in pursuit of the Hollywood studio. The move amends the streaming giant’s original offer, which would have funded the transaction using a mix of cash and…
