AMC Theatres Cutting Some Pre-Show “Marketing Material” Even As It Keeps Ad Deal In Place
As AMC Theatres reports a strong box office quarter and reiterates its plan to help claw its way out of debt, its top executive also has a message for moviegoers and studios: we’ve heard your feedback on how much pre-show content there is. On an earnings call, CEO Adam Aron discussed a recent deal to…
