Follow the Lego CES 2026 press conference live right here
The Lego Group is set to host its very first press conference at CES 2026 later today — but exactly what it plans to unveil is still under wraps. The iconic toy brick maker has offered no clues about what’s on the agenda, leaving speculation wide open, from new video games to Formula 1 race…
The Lego Group is set to host its very first press conference at CES 2026 later today — but exactly what it plans to unveil is still under wraps. The iconic toy brick maker has offered no clues about what’s on the agenda, leaving speculation wide open, from new video games to Formula 1 race cars.
Unlike nearly every other press event at CES today, however, Lego’s event is not being livestreamed. Thankfully, Engadget is here to bridge the gap: Our own Nate Ingraham will be in the room at the Mandalay Bay in Las Vegas, liveblogging the event in real-time.
Follow Engadget’s Lego CES 2026 press conference liveblog
The Lego CES press conference is scheduled for Monday, January 5 at 1PM ET (10AM PT). We have confirmed with Lego reps that this event will not be officially livestreamed, so we’re sharing our real-time impressions right here. Our stream starts at noon ET, an hour before the official event.
What to expect
Thus far, Lego hasn’t shared any public info about its CES plans, so we’re largely in the dark as to what to expect. At CES 2025, for instance, the toy production giant partnered with Sony to announce the animated Lego Horizon Adventures online game. As such, Lego may spend some time talking up its new 2026 game, Lego Batman: Legacy of the Dark Knight. The company may also give some stage time to its Lego Group F1 Academy racing car, though that too would be more about brand building than consumer products.
And given Lego’s focus on the environment, the company may discuss its efforts to reach its 2032 ecological goals, including making its Lego bricks more sustainable and reducing carbon emissions by 37%.
While there are plenty of new Lego sets for 2026, however, this is CES, not Toy Fair. So we’re assuming that the company will be showcasing something that’s more tech-centric. Stay tuned.
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