Spotify is no longer running ads for ICE
There are no recruitment ads for Immigration and Customs Enforcement (ICE) running on Spotify at the moment, the streaming service has told Variety. A spokesperson has confirmed the news after an ICE agent fatally shot Renee Good in Minneapolis, but they also clarified that the ads stopped running in late 2025. “The advertisements mentioned were…
There are no recruitment ads for Immigration and Customs Enforcement (ICE) running on Spotify at the moment, the streaming service has told Variety. A spokesperson has confirmed the news after an ICE agent fatally shot Renee Good in Minneapolis, but they also clarified that the ads stopped running in late 2025. “The advertisements mentioned were part of a US government recruitment campaign that ran across all major media and platforms,” they explained.
Spotify caught flak back in October for playing ICE ads, asking people to “join the mission to protect America,” in between songs for users on the ad-supported plan. The advertisements even promised $50,000 signing bonuses for new recruits. Campaigns were launched to urge users to cancel their subscriptions and to boycott the service, and even music labels called on the company to stop serving ICE advertisements. Spotify said back then that the ads don’t violate its policies and that users can simply mark them with a thumbs up or down to let the platform know their preferences.
The company reportedly received $74,000 from Homeland Security for the ICE ads, but that’s a tiny amount compared to what other companies received. According to a report by Rolling Stone, Google and YouTube were paid $3 million for Spanish-language ads that called for self-deportation, while Meta received $2.8 million.
