New Balance sues Decathlon for trademark infringement over shoe logo
New Balance has sued French sporting goods company Decathlon in Massachusetts federal court for allegedly violating the sneaker maker’s trademark rights in its “N” logo. New Balance said in the complaint, filed on Tuesday, that the backwards “K” on Decathlon’s Kiprun running shoes resembles its famous “N” and will confuse consumers. Spokespeople for the companies did not immediately respond to…

